The Future of Insurance 2026

Comarch awarded for digital innovation brought to the Italian insurance market

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Italy Protection Forum (IPF) is a prominent, annual event dedicated to welfare, health and life insurance, running under the auspices of EMFgroup, a consultancy specialized in financial services.

This year’s IPF was visited by nearly 400 guests: insurers, reinsurers, insurance brokers and agents, bankers, and more. Overall, around 70 companies were represented, half of which collected awards in such categories as best insurance product, best health insurance company, or most experienced CEO in an insurance company.

Comarch was awarded for carrying out a complete digital transformation for one of major insurance groups in Italy. The merit is related directly to Comarch Digital Insurance (CDI). It is, on one hand, a system dedicated to agents, brokers or intermediaries, helping them not only advise on and sell insurance products, but also provide post-sales support, manage their tasks and monitor own business performance.

On the other hand, Comarch Digital Insurance allows individual customers to smoothly purchase a policy online and manage their insurance product portfolio.

The award for Comarch was given by jury composed of insurance and banking sector professionals as well as industry journalists. It was handed to Emanuel Sitzia – Business Development Manager at Comarch Italia.

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Future of Claims Automation and Insurance Efficiency

The evolution of claims management is entering a decisive phase where artificial intelligence and seamless integration redefine operational benchmarks. By moving away from manual verification toward real-time, automated straight-through processing, carriers are significantly reducing overhead while enhancing the policyholderโ€™s experience during critical moments of truth.

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